Most of Wrapped's additional elements are spoofed from the year's pop culture news and trends. Ahead of the drop, Spotify's design teams worked tirelessly to build each year's campaign.

complete with the new Spotify Wrapped name. The marketing campaign has seemingly become more and more viral each year, as Spotify ups its graphic design and data personalization game. In 2018 ...

That's what comes to mind when I look at Spotify's latest campaign for its annual year-end product, Wrapped. The music service had its big day on Wednesday, Dec. 1, when it dropped its 2021 ...

Everyone used to hate sharing their data. Then came Spotify Wrapped. Spotify Wrapped arrived on Wednesday, packaged in its usual neon, Instagram-ready glory. The annual release dominates social ...

When one man checked his Spotify Wrapped, he didn’t expect it to unravel his entire relationship.

The music platform’s annual Spotify Wrapped is a deep dive into its users’ listening habits, packaged into a glitzy summary and is back for its seventh year, leaving the internet with mixed ...

Now that you've had time to digest your Spotify Wrapped 2024 results — maybe you even shared your top artists to your Instagram Story or posted your top songs on your FYP — it's time to start ...

From the fear of being judged by others to revealing what our music choices say about us, the anxiety that comes with Spotify Wrapped is real – and here’s why. My eclectic music choice and the ...

It's finally here! It's time to talk about our music wrap-up for the year and our favorite songs of 2023! Join hosts Liz Nass and Jaden Beard for that and more on this week's episode of Houselights.

Just as the leaves begin to change and the weather begins to cool, some Spotify users rapidly listen to music that wouldn’t embarrass them when their annual Wrapped is released. For those ...