Triumphant music plays as cancer patients go camping, do some gardening, and watch fireworks in ads for Opdivo+Yervoy, a combination of immunotherapies to treat metastatic melanoma and lung cancer.

The ever-present TV drug ads showing patients hiking, biking, or enjoying a day at the beach could soon have a different look, as new rules require drugmakers to be clearer and more direct when ...

But if we can’t ban pharmaceutical ads, we can at least rein them in. Policymakers can play an integral role in addressing the manipulative advertising practices rampant in the industry, while still ...

The third-place slot marked another return to form. Novo Nordisk’s Wegovy reclaimed the seat it held in December, backed by ...

STAT looks at the number of hours of drug commercials seen each year and the shows most likely to feature pharma ads. From cancer to multiple sclerosis, fibromyalgia to diabetes, there’s an ad ...

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Rogaine was approved by the Food and Drug Administration in 1988, the first drug to win the agency’s endorsement for male ...

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WASHINGTON — Those ever-present TV drug ads showing patients hiking, biking or enjoying a day at the beach could soon have a different look: New rules require drugmakers to be clearer and more ...