The color, dubbed olo, is described as an intensely saturated teal. Researchers say it might have applications in understanding color blindness

Researchers used laser pulses directed into participants' eyes to stimulate M cone cells, producing a color signal not occurring in natural vision.

By stimulating certain cones with extreme precision, scientists can help humans perceive a new color that defies all comparisons. From the first time I saw Blade Runner and heard Rutger Hauer’s Roy Batty describe “C-beams glittering in the dark near the Tannhäuser Gate,