It's been a while since the Unicode Emoji Consortium released its sixth set of proposed emojis last June, with a follow up in August (which offered up a drunken face and unhappy poo, oddly enough).

(Just me? Cool.) The humble "poop" emoji, best described as a tiny, grinning pile of poop, is unmissable. So it beats me why Hershey's new logo features the "poop" emoji's twin. Look, I get it.