In the initial days of the company, continuously setting targets helps build a culture and motivates the entire team to work hard Unlike most of its competitors, Veeba entered the B2B market first ...

Before making his debut as a shark on Shark Tank India Season 4, Veeba Foods founder Viraj Bahl took a trip down memory lane, sharing how he risked it all to build his sauce empire. In a ...

Viraj Bahl is the founder of Veeba, a well-known brand that produces sauces, chutneys, and peanut butter. But building this brand was no easy task—it took years of struggle and perseverance.

Veeba, which started as a B2B supplier for global ... has grown into a consumer-facing brand with a diverse portfolio of sauces, dressings, spreads, and more. The company, backed by investors ...

We then introduced six signature sauces, allowing customers to customise ... plans to capture market share from competitors like Veeba, Nomad Food, and others in the coming years.