That which we call GroupM - or "WPP Media," for that matter - by any other name would yield as much equity, right?

When WPP bought ... do what IPG did with Huge and R/GA ... The reason we get paid is to fix businesses in our portfolio.” AKQA, which had a management change last year, is a robust agency ...

Why 2025 is the year of the indie agency and 2026 will be the ... of the game in moving to its Power of One, WPP’s restructuring and Omnicom/IPG smacks of crashing things together primarily ...

Both WPP and IPG had particularly challenging quarters in the Asia-Pacific, with WPP reporting -5.7% and IPG reporting -9% revenue in the region (less-pass through/organic).

Discount retailer T.J. Maxx is dumping WPP's Grey after 12 years and seeking a new ad agency. The retailer spends ... Agencies Publicis Groupe's Leo Burnett and IPG's McCann New York handle ...

WPP and IPG recently removed or altered diversity-related language on their websites, per Marketing Brew, as Washington keeps a close eye on the issue. President Trump pledged to end DEI ...

The Omnicom-Interpublic combine can topple WPP ... agency network. But not in India. Globally, Omnicom ($20.2 bn) is the ...

The telecommunications company's incumbent media agency is IPG's UM. Insiders say Accenture ... similar to competitor Telstra which created +61. WPP creates bespoke influencer agency after ...