Manchester City has today announced a multi-year regional partnership with Yili Group, that will see Asia’s largest dairy producer become the club’s Official Dairy Partner. The agreement will see ...

Yili ice cream was sold at Beijing 2008 venues. Its milk and yogurt were supplied at the International Broadcast Centre, Main Press Centre, and cafeterias at media housing and in the Olympic villages.

Abrami, Regina M., William C. Kirby, F. Warren McFarlan, and Tracy Yuen Manty. "Inner Mongolia Yili Group: China's Pioneering Dairy Brand." Harvard Business School Case 308-052, January 2008. (Revised ...

Standing out as the only Asian company at the event, China's Yili Group presented a wide array of dairy products such as liquid milk, milk powder, yogurt, cheese, and ice cream. Their innovative ...