Our followers inspired us to adopt the phrase ‘GOT THAT DAWG IN YOU?™’ as the official slogan of MUG Root Beer, and they’ve been hounding our mascot Dog for dawg approval since.

Mug Root Beer is asking fans whether they’ve “got that dawg in them,” and offering a way to find out. The PepsiCo-owned root beer brand launched a campaign that includes a “Dawg DNA Kit ...