How The Once Banned Air Jordan Became One Of The Most Worn Sneakers In The NBA
Nike’s willingness to pay Jordan’s fines was intended to be a marketing plan to sell the sneaker that was crowded with ...
Jayson Tatum's All-Star sneakers were inspired by Jay-Z's "Blueprint"
Boston Celtics forward Jayson Tatum wore sneakers inspired by Jay-Z "The Blueprint" album in the 2025 NBA All-Star Game.
Jalen Rose on his favorite Pacers memory, being a volleyball dad and NIL
As Rose heads to Indy this weekend to host the PVF All-Star Game, he talked about life, basketball, coaching, NIL, the ...
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Rapper Agrees Travis Scott Definitely Copied Dennis Rodman’s Iconic Nike Swoosh
Rapper sides with Dennis Rodman over his claim that Travis Scott copied his idea of the backward swoosh for his sneakers ...
‘Black Label’ Ja Morant Shoes Are on Sale Now at Nike, and They're Flying Off the Shelf
This special edition "Black Label" shoe is being released with nine other basketball sneakers as part of NBA All-Star Weekend ...
NBA All-Star Weekend’s Most Iconic Sneakers of All Time
The first truly iconic All-Star Weekend sneaker moment came in 1985, when a rookie Michael Jordan competed in the Slam Dunk ...
Charles Barkley’s Original ’90s ‘Godzilla’ Nike Sneakers Are Coming Back
In addition to the all-white colorway, the sneaker’s original Phoenix Suns-inspired style is also expected to be rereleased.
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A History of Nike and the Brand's Athlete Partnerships
Nike wasn’t the first shoe company to create partnerships with athletes, but they’ve done it better than anyone. The ...
SNX: The Best Sneaker Drops Of The Week, Including The Jordan 1 Black Toe & The Best From All-Star Weekend
To join in on the NBA All-Star Weekend hype, Adidas is dropping a new colorway of its best modern signature basketball ...
Under Armour Lacks a Competitive Advantage, but Association With Global Athletics Provides a Base
Under Armour has recently had problems in both its direct-to-consumer and wholesale businesses. Although annual sales through its direct-to-consumer channels increased to about $2.3 billion in fiscal ...
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Nike announces the launch of Air Max 90 "Black and Magma Orange" sneakers: Release date, price, and more explored
A new design of the Nike Air Max 90 is on the horizon. The "Black and Magma Orange" sneakers will launch on February 22, 2025.
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Nike Air Jordan commercial: Inside the 40th anniversary ad featuring Jalen Hurts, Travis Scott and more
While most companies save their best commercials for Super Bowl Sunday, Nike got a head start on their big ad. The footwear and apparel company aired a 90-second commercial last week during the ...