PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

In an effort to emulate Hailey Bieber's voluminous lips, a PEOPLE staffer tried out Rhode's new Peptide Lip Shape to see if ...

A look at the best front row beauty looks from New York Fashion Week Fall/Winter 2025, from Halle Bailey's braided topknot to ...

On the most romantic day of the year, there’s no better beauty product to reach for than red lipstick. It also has a long ...

A beauty editor tries to recreate Olivia Rodrigo's Grammys look using the exact same products. Here's the step-by-step guide ...

Isamaya Ffrench’s namesake beauty line Isamaya Beauty has just dropped Core Collection, a new range of skincare-infused ...

Pink and peach tones are universally flattering, adding a fresh pop of color to the face. Avoid overly dark shades that can make lips appear smaller and accentuate fine lines. A well-chosen lip color ...

Grammys' best hair and makeup looks, from Sabrina Carpenter's curled messy updo to Willow Smith's middle-parted Afro.

Ahead, check out the best beauty looks from the 2025 Grammys. Charli XCX decided to lean into romance versus the Brat ...

Keep your lips hydrated to avoid "farmer's lip," persistent dryness of the lips due to longtime sun exposure. Sometimes people with chapped lips tend to bite off the skin flakes. Doing this might ...