Sephora “Never Underdressed” Matte Lipstick– A soft but powerful formula that delivers explosive, long-lasting color and up to 8 hours of hydration in just one swipe. Rare Beauty Lipliner This creamy, ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

A look at the best front row beauty looks from New York Fashion Week Fall/Winter 2025, from Halle Bailey's braided topknot to ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

On the most romantic day of the year, there’s no better beauty product to reach for than red lipstick. It also has a long ...

A beauty editor tries to recreate Olivia Rodrigo's Grammys look using the exact same products. Here's the step-by-step guide ...

Isamaya Ffrench’s namesake beauty line Isamaya Beauty has just dropped Core Collection, a new range of skincare-infused ...

Its creamy, smooth-gliding formula is similar to that of a balm or lipstick (as opposed to that of a gloss or lip oil, which is what's most commonplace on the market). It also had a cool ...

YUMA, Ariz. (KYMA, KECY) - This product may look like a regular lipstick but the product is designed for more than just beauty, Esōes Cosmetics has embedded discreet safety technology inside ...

Always use a very soft-textured, well- sharpened lip pencil, 'dotting' the tip on a tissue to blunt it slightly before you start. 'Never try to draw around the lips in one go - you'll make a mess ...

Lipliner is a cosmetic product designed to define and enhance the shape of the lips. Typically available in pencil, gel, or liquid form, lipliners are used to outline the lips, prevent lipstick from ...