Tyler Dragon, an NFL reporter for USA TODAY Sports, overtook Luna the Dog in the final week of a pick 'em contest that pitted Man vs. Machine vs. Dog.

There's also a video attached, featuring Murray addressing the camera (seemingly into a smartphone) and explaining that he ...

The blue alien from Disney's "Lilo & Stitch" appeared in an ad where the character ran around the Super Bowl football field ...

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super Bowl commercial a big winner in the eyes of the viewing public.

Progressive, at 5%, is at the bottom of the market, while Budweiser, PepsiCo and FanDuel are all at 98% and above to air a commercial during the Super Bowl. Different than a traditional sportsbook ...

They became just the ninth team in the 59-year history of the Super Bowl to successfully defended their title. Going even ...

Is AI the New Star of Super Bowl Ads as Costs Soar to $8 Million? Super Bowl commercials have always been a high-stakes battleground for brands looking to capture the attention of millions.

The Boston icons, Affleck, Brady and Damon, formed a boy band and performed for Lopez in Dunkin's 2024 Super Bowl commercial Sabrina Weiss is the Editorial Assistant of PEOPLE's food department.

A supporting actor among the Budweiser Clydesdales becomes a star in the beer brand's new Super Bowl commercial. In the TV spot, a foal is too small to join the team as it heads out with a full ...