A Kenyan TikToker posted a video burning down a contract which he said he got from a company. Despite the good money, he was ...

Increasingly, brands and their marketing arms are suing their own influencers for breach of contract. Studio 71 sued YouTube star Bethany Mota, claiming she failed to provide required video and ...

Meta is courting TikTok influencers hard, hoping to turn Instagram Reels into the go-to place for short-form video in the United States. Digital Music News first reported on Meta’s cash incentives ...

Collabstr shares findings from its 2025 influencer marketing report based on 40,000 advertisers and 100,000 creators.

Like traditional-media talent, social-media influencers rely on their lawyers and managers to avoid getting wrapped up in overly restrictive contracts. One area of negotiation is a "morals clause ...

I think it benefits the company, the brand, and also the influencer to have some of those contingencies baked into their contract." She said that companies may want to consider amending their ...

Influencer management firm Shine Talent Group ... several beauty and lifestyle creators through the deal. It's inking contracts with Spark's exclusive talent, including Monica Rubi, who has ...

Renae Gregoire covers content marketing and great content experiences. TikTok influencers Florin Vitan (L) and Alessia Lanza perform a video for the social network TikTok ... [+] in the "Defhouse ...