Shortcuts to top-tier loyalty status can boost revenue and attract new customers, but they can also damage the brand's ...

This story was originally published on Supermarketnews.

Forgoing access to airport lounges and early boarding can be worth it for travelers who are tired of chasing points and want ...

Redeeming points or miles is easy these days, as most loyalty programs offer multiple ways to use rewards. That said, many ...

Being financially savvy and mastering the art of travel reward programs can transform your dream vacations into tangible ...

The answer is simple: loyalty programs. These programs reward customers for their purchases, turning one-time shoppers into repeat buyers. Whether it's offering points for every dollar spent ...

"Brands that opt to maintain the status quo of their programs will likely begin to see some level of regression in KPIs as ...

The loyalty programs, if carefully designed and implemented can be powerful tools to strengthen these connections. Offering customized rewards, increasing engagement, and establishing trust ...

When it comes to grocery store shopping in the United States, Publix and Kroger are two of the biggest names around. While ...

Barry Sternlicht, who built Starwood into a hotel empire before selling it to Marriott, is reviving the Starwood name and ...