Originally designed to meet the needs of football quarterbacks in the early ’80s, the Field General faded into obscurity ...

Hill, in his first public address as CEO on the post-earnings call, said Nike had "lost its obsession with sport" and vowed to put it back on track by refocusing on sport and selling more items at ...

who kicked off his professional journey as Nike’s intern in the 1980s and left the company in 2020, is now back o turn things around, inside and out. But latest results show that getting back to ...

This worked well during the pandemic, but once consumers went back to in-person shopping, it opened the door for rivals to take market share. What's more, Nike's legacy franchises, like the Air ...

In his first public address as CEO on a post-earnings call on Thursday, Hill said Nike had "lost its obsession with sport" and vowed to put it back on track after a period where its focus on ...

From Marty McFly’s legendary Nike MAGs in Back to the Future Part II to Forrest Gump’s iconic Nike Cortez, some of the best kicks in cinema history have been made by the Swoosh. But which ones stand ...

His team plans to reinvest in brand storytelling and "build back an integrated marketplace across NIKE Direct and wholesale. Added Hill, "This isn't going to be easy, but we're ready for the ...

While he eventually signed with the swoosh, James told NFL brothers Travis and Jason Kelce on their podcast New Heights that ...

Nike’s stock (NYSE: NKE) rose more than 7% in the 20 minutes following the report. "After an energizing 60 days of being back with my Nike teammates, our clear priority is to return sport to the ...

Runners welcomed the shoe back with open arms - the company reported almost $19 million in new Pegasus sales in its first ...

That said, they’re not exclusive to the 76-year-old design that first debuted in 1949 as a winter soccer for icy pitches. Nike, too, has its fair share of old-school silhouettes and it’s betting the ...