Buyers from Macy's, Ulta Beauty, BeautySpace and more were on the hunt for innovation in an ever-more competitive landscape.

Octavia Morgan's "clean" and unisex namesake fragrance brand is coming to Ulta Beauty on Tuesday. This marks the retailer's ...

While Sabrina's makeup look is filled with her go-to luxe products, the skincare hack is none other than the drugstore staple ...

Laura Geller Beauty has launched its latest campaign, Who Hasn’t?, a bold initiative designed to destigmatize conversations ...