Chinese social media platform Xiaohongshu, also known as Rednote, is emerging as a transformative force in social commerce.

Fashion influencers and lifestyle bloggers are particularly excited about reaching this new audience, especially as uncertainty looms over TikTok’s future in the U.S. Second, Xiaohongshu’s ...

The Foundation of Influencer Marketing in China China's unique ecosystem of social media platforms like WeChat, Xiaohongshu, Douyin, and Weibo has fueled the rise of influencer marketing.

Known by its Chinese name “Xiaohongshu” in China, the platform is a popular lifestyle app where users document their lives and post recommendations. Here are some details about the app ...

We're just going to a new Chinese app, and here we are," Xiaohongshu user Heather Roberts ... The outlet noted that influencers on the platform tend to use a quiet, conversational tone with ...

By incorporating Xiaohongshu data into AnyTag, users can now leverage Xiaohongshu data to streamline the influencer discovery and collaboration process. The integration provides access to key data ...

Beijing-backed e-commerce training programs targeting young Taiwanese were geared toward spreading “united front” messages ...