It’s critical for companies to understand how to continue maximizing the success of their selected influencers in a dark ...

In 2025, influencers will take on an even more central role in shaping brand campaigns and strategies. They won't just ...

Influencer marketing is no longer just about endorsements—it’s about partnerships, data-driven decision-making, and ...

Actorvate Influencer Marketing, the first agency in the influencer marketing space in South Africa, is proud to announce the ...

Here are the trends that have stood out to me over the past several years and where I think the industry is headed.

Influencer marketing tends to get a lot of press these days, given the stratospheric sums involved in celebrity endorsements ...

Influencer talent management firm Shine Talent Group has acquired the fashion and beauty creator agency Spark Talent Group.

At least eight class actions accusing Capital One Financial of stealing affiliate marketing commissions from influencers were ...

Influencer marketing in 2025 will be defined by strategies that prioritize authenticity, relevant content, and connections ...

How Do Businesses Choose the Right Influencers? Navigating the landscape of influencer marketing can be a complex endeavor ...

Komodo’s Joe Ellyatt explains what makes for a successful and authentic influencer event, like the one for Penhaligon’s AlUla ...

The world of crypto marketing is evolving at breakneck speed. Early adopters and innovative Web3 brands have learned to ...