Founder & CEO, Spark Agency Group In today’s evolving marketing landscape, businesses are recognizing the need for campaigns ...

In the fast-paced world of digital marketing, TikTok is emerging as a key player, shaping new trends that redefine how brands connect with their audiences. As we move forward, TikTok’s dynamic and ...

Thanks to our sponsor Jelly Academy. Jelly Academy has been helping professionals, students and teams across Canada acquire the skills, knowledge and micro certifications they need to jump into a new ...

Communications is a noisy industry. You need to like words if you want to work in comms, PR or publicity. After all, we use a lot of words in what we do. You also need to understand that words matter.

With a growing suite of features and strategic partnerships, Yahoo is positioning itself as an integral player in digital advertising—offering Canadian brands new ways to engage with their audiences.

We unearth the latest news, tips, tricks, and insights from the best marketers from Canada and around the world, and share pertinent industry news.

There's a lot of talk these days about recession: Are we in one? Is there one on the horizon? What even is a recession anymore? All of that talk has amounted to one universal conclusion: No one has ...

Written by: Jo Loup for NLogic (full article can be read here). Over the past five years, the pandemic and the increasing cost of living have both influenced consumer behaviour trends in Canada. Using ...

Our search for the 2021 Canadian Marketing, Advertising, Communication and PR Hall of Fame inductees is complete. The individuals on our final list have played a meaningful role in making Canadian ...