As silk press season (aka winter) takes over and the gurls opt for sleek bobs and the popular straight hair with bumped ends, ...

THAT.” So how exactly does one wear the chicest style of the 1890s in 2025? I chatted with a hairstylist to learn more about ...

Welcome to It’s Textured, a column where we untangle the joy, trauma, confusion, and frustration that can come with Black ...

The choppy pixie haircut is the coolest hairstyle of 2025. Here's the full ELLE guide on how to achieve, style and maintain ...

It follows in the footsteps of rising trends we’ve seen elsewhere, like the ultrafeminine hair trend (which has seen princess ...

From a cool swept-back to a messy pompadour, men with triangle-shaped faces have plenty of inspirations to look into while ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Looking to 2025, we've already been introduced to a new bob, a chic short cut paired alongside a full fringe. Reminiscent of ...

A basic hair care routine involves cleansing, conditioning, moisturizing, detangling, styling, and treatment. Here’s how to ...

Investing in a good flat iron will save you in the long run. Flat iron tech innovation has come a long way in recent years, ...