Ormax Media has launched Ormax Mpact, a state-of-the-art Brand Lift Measurement tool designed to help marketers and advertisers evaluate and optimize the impact of their media campaigns ...

“The Slate team are experts when it comes to driving the most value out of attribution, brand lift studies, and performance.” We understand why brands are wary of advertising next to certain ...

Actor-singer Hwang Minhyun's brand reputation rankings witnessed a 299.52% rise this month, while Cha Eunwoo scored another big win. Study Group's Hwang Minhyun jumped to #3 on the February Boy ...

Crocs CROX-1.47%decrease; red down pointing triangle posted higher-than-expected results in its fourth quarter led in part by stability at its Heydude brand that has struggled recently ...

That's according to Brand Finance's annual ranking of global brands. An infographic (below) summarizes key findings from the research. It looks at the world's 25 most valuable brands and examines each ...

The historic retailer said it is working with 49 new brands for its spring and summer 2025 collection. Retailer John Lewis is working with a Harry Styles-backed brand as part of its new spring ...

The sale price of this unit at Just TOP Stunning Brand New Ultra Modern 3 Storey + Attic Semi- D With Lift and Pool is S$ 8,000,000. What is the current PSF at Just TOP Stunning Brand New Ultra Modern ...

“Before, you had your upper-funnel video or social campaigns to drive awareness, and then you had to do a brand lift study or some sort of MTA [multi-touch attribution] map at the end to understand ...

Which channel is best for your marketing efforts? Some 74 trillion emails are sent every year, and "only" 8 trillion text messages, according to an infographic by Text Marketer that compares the two ...

KUALA LUMPUR, Feb 14 (Bernama) -- Sunway Bhd’s shares rose as a proposed project with a gross development value (GDV) exceeding RM2.6 billion near the Johor Bahru-Singapore Rapid Transit System (RTS) ...