UK have shared their thoughts on car companies, with 75 percent of customers from one brand vowing to buy another.

Three in four Toyota buyers would stick with the brand in the future, with the firm’s premium marque, Lexus, also performing ...

Consider this surprising statistic from our annual customer service research: 46% of U.S. consumers are willing to pay more ...

Growth marketing is a marathon, not a sprint. Learn how to implement the field’s basic principle of relationship-building in ...

Taco Bell’s parent company is leveraging loyalty programs and AI-driven personalization in pursuit of higher digital sales.

In today’s highly competitive market, businesses are constantly searching for effective ways to engage consumers and build ...

In today’s competitive business landscape, standing out from the crowd is essential. One of the most effective ways to ...

Brand Keys, in compiling its 28th Annual Customer Loyalty Engagement Index, found that loyalty is more complex today, just as the consumer, the marketplace and marketing have become more complex. But ...

Taco Bell’s parent company is leveraging loyalty programs and AI-driven personalization in pursuit of higher digital sales.

That limits the airline's ability to depend solely on conventional frequent flyer program models that work based on ...

Three in five UK drivers stick with their existing brand when it comes time to change their cars - and a new report reveals ...

State of Economy Podcast discusses quick commerce's impact on consumer behavior, D2C brands, branding evolution, and future retail strategies.