In an age when shoppers are armed with more information and higher expectations, understanding how pricing is perceived isn’t ...

Lance Walker, Former CEO of Loyalty NZAlmost all loyalty programs rely on some form of loyalty currency as the mechanic for ...

This paper examines the potential of integrating neuroscience, biology, and artificial intelligence to revolutionize ...

Understanding why employees stay is crucial for retention. Effective leadership and a supportive culture are key drivers of ...

Following concerns from frequent flyers, British Airways changed its new loyalty scheme. The airline will now allow elite status retention depending on flight count and extend bonus tier point ...

Learn how to design, analyse, and interpret cost-effectiveness models in healthcare. As global healthcare expenditures continue to rise, public and private health systems are under pressure to reduce ...

I needed to double that six-month quote for a true comparison. Car insurance costs vary substantially — from one company to the next and from one driver to the next. That’s because each ...