Google's update enhances ad flexibility, optimizing asset combinations dynamically to improve engagement, relevance, and ...

Google enables marketers to target people with serious illnesses and crushing debt—against its policies—as well as the makers ...

Michael S. Wise, Martin J. Mackowski and Aden Hochrun of Squire Patton Boggs (US) LLP discuss the approaches of President ...

Learn all about Google Ads' keyword insertion feature, which dynamically includes search terms in ad copy to boost relevance ...

Speaking of movies, Paramount+ occasionally rolls out high-profile Paramount Studios movies not long after they've left the ...

Google no longer bans advertisers from using fingerprinting tech to track users across the web and devices, and it's all for ...

Discussing the firm’s first revenue miss in eight years as a public company, CEO Jeff Green acknowledged a number of “people ...

AI Overviews are beginning to change how information is displayed, but ecommerce site owners don't need to panic.

Simply having access to data isn’t enough. To truly make it work for your campaigns, you need to know how to use it properly.

Find out how Chinese flagship smartphones differ from global models in hardware, software, pricing, and launch strategy.

Most mobile games are free to play, relying on advertisements and in-game purchases to make money. Also, many let you remove ...

Maximize ad relevance by layering audiences in Google Ads. Combine remarketing, in-market segments, and more to refine targeting and improve campaign results.