On Monday, three logos were revealed to the public, one for each potential nickname, but NHL fans weren't particularly impressed by the latest round of options. Much of the criticism was focused on ...

UPDATE: NHL insider Frank Seravalli reports that the three logos leaked to social media earlier today aren't final versions.

Fans are being asked to choose Utah Hockey Club, Mammoth or Outlaws for the NHL team's permanent nickname. Here's what the ...

Walmart’s latest brand and logo update has left some social media users baffled. On Jan. 13, the company announced in a press release on its website that it was launching a “comprehensive ...

VP Racing Fuels, Inc., recognized worldwide as the leader in performance fuel products, today announced a new association ...

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CANYON, Texas (KAMR/KCIT) — West Texas A&M Athletics announced that it will partner with BrandU to create and introduce a new secondary logo along with creative sports graphics for gamedays.

Walmart steel cage match (although we would totally watch). Instead, Walmart gave its logo a makeover fit for modern times—at least that was the idea. But people, well, they have feelings.

The University of Houston conducted assessments recently to determine the value of corporate-sponsorship logos at its athletic facilities, including the homes of the football and men’s ...

CANYON, Texas (KFDA) - West Texas A&M Athletics partnered with BrandU to design a new logo for the institution. On Tuesday, WT Athletics announced the partnership with BrandU, a top creative firm ...

The mascot of the two colleges has also changed to Sasquatch from Bigfoot, and mascot and athletic logos have been updated. Brockbank says he expects the rebrand will have a positive ripple effect.