Kids’ yogurt brand Frubes has been relaunched with a new-look pack in a bid to drive differentiation and increase loyalty. Brand-owner Yoplait stated that the new pack design dials up naturality, ...

The new pack calls out the use of natural flavours and no added colours. It will also carry a new reassurance message focused ...

Danone is set to expand its dairy portfolio in the UK with the launch of its new Skyr range. Danone Skyr, an Icelandic-style yoghurt known for its thick and creamy texture, is naturally high in ...

SUPERMARKETS often mimic our favourite brands, offering similar products but for a cheaper price. Aldi has become much-loved for its dupes that have occasionally been so close to the original that ...

Seasoning and sauces brand Lumberjaxe is planning to shake up the BBQ category after scoring an investment deal during an appearance on Dragons’ Den. Birmingham-based brothers Brendon and Jaydon ...