Deion Sanders has always been his own brand, and his choice of sneakers only reinforces that. While some may expect a sports icon of his caliber to be a Jordan ...

Nike has decided to return to Super Bowl advertising after a 27-year break, in an effort to revive its dwindling sales.

Nike's Super Bowl 2025 commercial comes as the company looks to reverse a sales slump and elevate its iconic brands.

Shedeur Sanders shows loyalty to his father and the Sanders brand by refusing to buy Jordans or any other name brand shoe ...

But rather than the NFL gridiron, the upcoming release is tied to New Orleans Pelicans star Zion Williamson. First seen in ...

Nike has officially announced that Air Jordan 1 High OG 'Black Toe' will hit shelves. It's a colorway that marks the history of Air Jordan.

DFS picks from the Sleeper app for the slate of college basketball games on Saturday, Feb. 8, across the SEC and the ACC.