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We recently published a list of 15 Best Dividend Stocks To Buy and Hold. In this article, we are going to take a look at ...

The year for McDonald’s began as the brand hinted it would—with we hadn’t seen in nearly six calendars. The McValue platform, ...

A brand’s ability to forge meaningful connections often lies not in what a brand offers, but in how it resonates emotionally ...

Tipping has hit a six-year low. This is bad news for front line service staff, but it may have deeper implications for brands ...

The decision to abandon DEI isn’t just morally questionable; it’s a strategic blunder. Companies such as Target, Amazon and ...

It's finally time to make sense of social media! Want to reach more people and make your brand a trusted authority on social media? Then amplify your brand and help the people who need what you offer ...

Loyalty programs are a staple in many industries, but they’re taking on a whole new meaning in the world of arts, ...