Restaurants, Food and Drink
The condiment bar is coming back, and diners will get unlimited free refills of iced or hot coffee whether they’re rewards ...
A top Starbucks analyst went on a stealthy mission to test the company’s vibe shift and saw three signs of tactical changes
Starbucks rolled out its promised “Back to Starbucks” changes this week, re-introducing practices meant to transform the ...
Starbucks changes: Mugs, macchiato and a new vibe test new CEO’s big plan
The condiment bar is coming back, and diners will get unlimited free refills of iced or hot coffee whether they’re rewards ...
Starbucks' CEO is so psyched to bring back a coffee-shop staple that he talked about it 3 times on one call
The coffee giant is trying to make its stores more inviting by adding more comfortable chairs and serving coffee in ceramic ...
Packaging Europe1d
Starbucks revives handwriting on to-go coffee and refillable ceramic cups
Hoping to entice consumers back to stores and improve their on-site experience, Starbucks now allows baristas to handwrite ...
Silicon Valley6d
Starbucks changes: Mugs, macchiato and a new vibe test new CEO’s big plan
At least, that’s the goal. Workers will ask guests if they want drinks for here or to go, offering ceramic mugs to those who want to stay. Baristas will be more vigilant about topping macchiatos with ...
Starbucks is banking on ‘mug hugs’ to get customers to hang around in store longer
As Brian Niccol orchestrates the turnaround of Starbucks, one thing he wants to see is customers enjoying a "mug hug." Niccol ...
“Is That My Room? Like, Just Fully in Flames?”
On the eve of the celebrity-studded FireAid benefit, 19-year-old college sophomore Lucy Heffernan visits what was once her ...
Yahoo Finance5d
Starbucks’ new boss is banking on ‘mug hugs’ to get customers to hang around longer
Brian Niccol, the new CEO of Starbucks, has identified mugs as an integral part of his ... both coming into stores and picking up their to-go drinks. “I swung by one of our stores with this ...