Throughout the U.S. and beyond, smaller regionally specific brands are local treasures, beloved by generations for providing ...

What Happened: Jack In The Box's Good Good Sauce is blends tangy and sweet flavors. Think mayonnaise mixed with honey. The ...

Pepsi 's planned $2 billion acquisition of the Poppi soda brand, whose drinks include apple cider vinegar and prebiotics ...

Pepsi will acquire the upstart prebiotic soda brand Poppi for nearly $2 billion. It may be a sign of the growing interest in the functional beverage market.

Baseball fans at loanDepot park won't have to settle for peanuts and Cracker Jack this season. The Marlins and PepsiCo on ...

The Miami Marlins and PEPSI® today announced a new flavorful partnership that elevates the fan experience at loanDepot park.

PepsiCo’s Poppi acquisition proves just how rewarding disrupting traditional categories and building a strong brand can be, ...

Understanding the Soft Drinks Industry Soft drinks belong to the non-alcoholic beverage industry ... The challenge was originally a blind taste test in which consumers were invited to try both ...

Ever wondered why canned soda tastes different from one in a plastic bottle? Learn how container materials impact flavor.

The Cola Wars have long been one of the most storied rivalries in advertising history. The 1980s saw the infamous “Pepsi Challenge,” in which blind taste tests purportedly proved that consumers ...

A rise in disposable income, and inherent sweet tooth contributed as well. BEFORE PEPSI CAME HOMEGROWN CAMPA COLA AND THUMS UP Indians, mostly in urban centres, did get a taste of Coca-Cola as in the ...