Should I Care About Contrast Makeup? Here’s What Makeup Artists Are Saying About This TikTok Hack
PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...
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How To Wear the 'Unrecognizable' Makeup Trend
The perfect "unrecognizable makeup" starts with a glowy base. This everyday invisible SPF 30 primer will not only give skin a ...
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We Tried Huda Beauty’s Ube Makeup Collection — & We Have Thoughts
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Charlotte Tilbury fans praise ‘perfect’ eyeshadow palette that ‘makes brown eyes pop’
Charlotte Tilbury, one of our favourite beauty brands, has just launched six stunning new eyeshadow palettes with shades to ...
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The Greatest Makeup Hacks for Your Valentine’s or Galentine’s Day Plans
If you’re still searching for an easy makeup routine for Valentine’s Day or Galentine’s Day, Lady Gaga's makeup artist Sarah Tanno has the best hassle-free tips for a flawless finish.
Malaika Arora and Parineeti Chopra embraced smoky eyes in the best beauty looks of the week
Sanya Malhotra brought effortless glam to the week with a radiant base, well-defined brows and peachy cheeks. Her signature ...
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"Darling these are must haves": Fans excited as Charlotte Tilbury launches 6 limited edition eyeshadow palettes
Charlotte Tilbury surprised the beauty lovers with a new reveal on February 11. The beauty brand launched six limited edition eyeshadow palettes that are exclusively available on their app.
Shoppers praise 'perfect' Charlotte Tilbury eyeshadow palette that enhances green eyes
Charlotte Tilbury's new eyeshadow palettes have been an instant hit with fans - and one colourway is particularly great for ...
Romantic Valentine’s Day makeup looks for every skin tone: From winged eyeliner to bold lips, more
Valentine’s Day is the perfect excuse to play with makeup and embrace your beauty. Opt for a soft, romantic glow or a bold, ...
Sobhita Dhulipala serves saree goals in classic pink drape as she joins Naga Chaitanya at Thandel's success bash
Sobhita Dhulipala wowed in a classic pink Kanjivaram saree as she joined Naga Chaitanya at Thandel's success bash, serving ...
Emily Ratajkowski Embraces the Brown Suede Trend at Coach’s Fall 2025 NYFW Show
Emily Ratajkowski cozied up in a suede-on-suede look at Coach’s fall 2025 presentation during New York Fashion Week on Monday ...