To celebrate the 1984 Los Angeles Summer Olympic Games, McDonald's launched a new promotion. It ended up costing the chain a ...

Two highly effective strategies for achieving these objectives are limited-time promotions and referral programs. Both ...

The advertising and promotion major offers the best mix of marketing, communication and business fundamentals to help you land your dream position. Join the more than 2,000 alumni and see where the ...

Timothée Chalamet was the first actor to be a host and musical guest on "Saturday Night Live." It's the latest stunt to ...

Ricardo Baca is founder and CEO of Grasslands, a Denver-based cannabis marketing agency, and he has ... [+] some things to say about the dearth of holiday promotions in his field. Certainly ...

App Promotion Summit, the premier event for app marketers and product experts, is gearing up to host its 2025 events in London (April 24th), New York City ...

Businesses are increasingly shifting toward online marketing. However, the effects of offline and online marketing on consumer behavior have not been comparatively examined. A team of Japanese ...

There are 3 main methods used to market a business: Advertising Promotion Personal selling A business has to consider the marketing techniques that will be cost effective and least time consuming.

Below you will find guidelines for Social Media content, Event Promotion, and how to submit information to our Monthly Newsletter. If you have any questions or concerns please contact the ...