IZEA Research Finds People Trust Influencer Marketing Over Traditional Advertising
The 2025 report is based on responses from 1,114 U.S. social media users over the age of 18 and captures data from the past four years. It continues IZEA’s commitment to documenting influencer ...
Business of Home on MSN22h
Finding success on social media through a combination of storytelling and selling
In Ask an Influencer, Business of Home explores the creator economy. This week, we spoke with Fort Lauderdale–based interior ...
BMJ6d
How are social media influencing vaccination?
Understanding the complex links between social media and health behaviour Fabiana Zollo and colleagues call for comprehensive, robust research on the influence of social media ... a pre/post design ...
The Star6d
Influencers need to study too
With the rise of social media and digital platforms, a new aspiration has emerged among Sijil Pelajaran Malaysia (SPM) leavers: to become influencers. Social media influencing has become such a ...
Pew Research Center1d
Social Media Fact Sheet
Explore the demographic patterns and trends shaping the social media landscape. Americans today are increasingly connected to the world of digital information while “on the go” via smartphones.