It’s a tissue, but your brain says Kleenex. That’s called genericization or the more easily pronounced proprietary eponyms. Basically, it’s what we call it when a brand name word becomes ...

International award winning, independent brand and design agency Hulsbosch has unveiled a refreshed packaging design for ...

Eco-friendly Toilet Paper Brand Who Gives A Crap Announces ‘World Dump Day’ Breakup Service to Combat Use of AI Chatbots The sustainable brand is committed to the softer, human touch as resear ...

Boston, Jan. 28, 2025 (GLOBE NEWSWIRE) -- Who Gives a Crap, the eco-conscious toilet paper brand, has been recognized as a leader in the industry for offering one of the top chemical-free ...

which were then turned into the brand’s sustainable, 100% recycled toilet paper. “This time of the year can be tough for people who are unsure about a relationship or feeling broken-hearted ...

The refreshed design architecture introduces a clearer hierarchy, simplifying on-pack information to make navigation easier.

The sustainable brand is committed to the softer, human touch as research finds Americans don’t want to hurt (feelings) when they dump Ahead of Valentine’s Day, 1-in-3 Americans who are in sit ...