Milk Makeup is shaking up its retail footprint. The color cosmetics brand, best known for buzzy offerings like its Hydro Grip Primer and Cooling Water Jelly Tints, is launching at Ulta Beauty in ...

Beginning this spring, Milk Makeup's cult-favorite products, including the 13x award-winning Hydro Grip Primer and internet-breaking Cooling Water Jelly Tints will be available in 600+ Ulta Beauty ...

Expanding into Ulta Beauty will connect Milk Makeup with millions of members of the retailer's engaged community. "We're very proud to join the Ulta Beauty family and to be part of their Conscious ...

Milk Makeup is shaking up its retail footprint. The color cosmetics brand, best known for buzzy offerings like its Hydro Grip Primer and Cooling Water Jelly Tints, is launching at Ulta Beauty in March ...

The clean color cosmetics brand’s full range of products will be available online and in stores nationwide.

Earlier, Milk Makeup, the clean beauty brand that is part of the Waldencast plc (WALD) platform, announced an expansion into Ulta Beauty (ULTA). “Beginning this spring, Milk Makeup’s cult ...