British supermarket group Asda on Thursday launched a major round of price cuts, with "a significant investment" its new boss ...

The return of Rollback has seen instant price drops on thousands of products with more on the way as the supermarket revives ...

George at Asda JUST launched it's second Style Stories by Erica Davies edit which includes a £38 leopard puffer coat that ...

First launching in stores before it sold out in record time, it's now officially available online for the first time, giving ...

Asda has unveiled 4,000 price cuts and a heavyweight marketing push - but its discounter price match scheme has been dropped ...

Asda has confirmed that it will slash the price of nearly 4,000 products at over 1,2000 stores from today (January 30).

Grocer 33 win in three weeks as it prepares to launch a major Rollback pricing initiative. Ahead of Asda scrapping its Aldi and Lidl Price Match initiative an ...

A SUPERMARKET scheme has raised thousands of pounds for primary schools in the West Worcestershire constituency.

Asda has made a huge change to its rewards scheme - and shoppers aren’t happy about it. The supermarket has axed Star Products from its Asda Reward app. Star Products pay shoppers 10% cashback ...

Asda has reinstated its Rollback promotion, reducing prices on over 4,000 products both in-store and online by an average of 25%. The promotional pricing strategy offers certain products at a lower ...

Allan Leighton has relaunched Asda’s search for a new chief executive, as the supermarket’s new chairman attempts to stamp his authority on the business. The retail veteran is kickstarting the ...