Ciara Reilly of RED C reveals how some of this year’s Effie Winners score when it comes to measures of effectiveness ...

The National Dairy Council (NDC) is continuing its partnership with international rugby star Garry Ringrose and digital ...

The Story of Advertising Podcast which is fronted by adman Stuart Fogarty is now complete following the final episode which ...

The winners of the 2024 Irish Journalism Awards, in association with Newsbrands Ireland, and supported by Google News Initiative, were announced at an awards luncheon at the Round Room in Dublin’s ...

New figures published by TAM Ireland show that TV advertising revenues between January and the end of September rose to ...

“The roundtable provided the opportunity for key leaders within the Irish advertising community to come together and discuss, ...

With the Black Friday and Christmas shopping seasons approaching, Javelin has rolled out a major new brand campaign for DID ...

The theme for IAB Ireland’s Connect H2 2024 conference, which takes place next week, is “Innovate to Elevate” with number of ...

The 2024 Irish Audio Report, which deep dives into Ireland’s audio habits, was carried out by Ipsos B&A and on hand to ...

The new campaign is called ‘The Gas Part ’and aims to clarify that, although the company is called Flogas, it also offers electricity, solar and other solutions to customers. The AV, which features a ...

Aaron Poole, marketing executive, PML Group with this week’s Out \ Look on Out of Home With the dawn of 2025, many Irish ...

The latest wave of the Ipsos B&A Consumer Confidence Barometer was conducted from the 9 th -15 th October 2024 and shows that ...