The story of our iconic logo. Henri Nestlé’s original Nestlé trademark was based on his family's coat of arms, which featured a single bird on a nest. In time, Nestlé added three young birds being fed by a mother, to help create a link between his name and the products he’d created.

Nestlé S.A. is a Swiss multinational food and drink company headquartered in Vevey, Switzerland, founded by Henri Nestlé in 1866. This logo depicts the original Nestlé family coat of arms. Henri Nestlé used his family's coat of arms as inspiration for the logo (Nestlé = …

Nestlé S.A.[a] (/ ˈnɛsleɪ, - li, - əl / NESS-lay, -⁠lee, -⁠əl[5]) is a Swiss multinational food and drink processing conglomerate corporation headquartered in Vevey, Switzerland.

Apr 25, 2024 · Since its founding in 1866, the Swiss company Nestlé has rooted its visual identity in the family name of its founder, Henri Nestlé, which means “nest” in German. The original logo included the Nestlé family crest—a shield with an extended upper edge that added a …

Jan 3, 2025 · Explore the journey of Nestlé Logo Design from 1868 to the present day. Discover how this bird's nest symbol evolved into modern branding.

Let’s take a look at some of the Nestlé logos which came before the official icon we know now. The official first version of the Nestlé logo was introduced in 1866, based on the name of the founder of the Swiss Henri Nestlé Company.

Since 1868, Nestle has used the founder’s family coat of arms – a highly detailed nest where a mother bird feeds its three chicks. The entire image was drawn in a pencil style and keeps it until, with significant modifications.

Since it was trademarked in 1868, the Nestlé logo has gone through many changes. However, the iconic nest still sits on Nestlé brands worldwide. See how our logo has evolved over the years.

Henri Nestlé uses his family's coat of arms as inspiration for the logo (Nestlé = little nest in German) to protect his "Milk Food" ("Farine Lactée"/"Kindermehl") from imitators.

Nov 3, 2023 · Nestle’s official brand logo is a combination mark, consisting of both a symbol and a wordmark. Its key elements are its brown and white color palette, a custom font, and a unique slogan — Good Food, Good Life.