Ad of the Day: Emotive Volvo ad tells personal story around safety
Nov 22, 2024 · Hoyte Van Hoytema, the cinematographer of Interstellar and Oppenheimer, shot the spot. Volvo has released a long-form, poignant ad that tugs on heartstrings to promote its electric XC90 SUV with a ...
Best ads of 2024 so far, including CeraVe, Heinz and Visit Oslo
Jul 26, 2024 · For the first time, The Drum has published mid-year World Creative Rankings leaderboards. To mark their release, we’re celebrating some of the best advertising of 2024 so far.
World Creative Rankings 2024: the most creative agencies in the …
Feb 27, 2024 · The agency was showered with accolades for its ‘Apologize the Rainbow’ work for Mars brand Skittles, which is the most-awarded campaign in this year’s rankings, having brought home gongs ...
Why Holland & Barrett is moving away from promotion-led …
Jan 25, 2024 · Now though, with a £350m transformation investment behind it and burgeoning health and wellness market to capitalize on, Holland & Barrett has a newfound confidence to market itself beyond price ...
Cadbury shares how it reworked ‘timeless’ ad to celebrate 200th year
Jan 15, 2024 · ‘Birthday’ revives and retells the story of the much-loved ad and transports viewers through time as it does so, beginning with the young girl in the pre-war period and then, over 60 seconds ...
Bella Ramsey stars in iPhone 16 ad promoting Apple Intelligence
Sep 16, 2024 · The Game of Thrones actor features in three short spots, each highlighting a different feature on the latest device. Hot on the heels of its September event promoting its newest iPhone, Apple has ...
World Creative Rankings: the 20 most awarded ad campaigns of …
Apr 7, 2021 · The World Creative Rankings is our annual study of the brands, agencies and people behind the world’s very best creative work. In this instalment, we reveal the most creative ad campaigns in the ...
How Vinted became pre-loved fashion’s favorite Unicorn
Oct 1, 2024 · Online second-hand shopping is nothing new, of course, so how is Lithuanian ‘unicorn’ Vinted becoming our go-to for pre-owned items? Vinted’s stratospheric rise started somewhat under-the-radar.
Ad of the Day: Squarespace blends digital and real worlds in new ...
Oct 7, 2024 · Having already worked with Martin Scorsese for its Super Bowl ad, as well as other directors including Edgar Wright and Damian Chazelle, the latest campaign moves on from its 2022 marketing ...
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